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Pretty much the perfect form factor in my opinion. Put the back seat down when you need to transport cargo, up for people. Really practical. If you want to do camping trips or road trips where you need to move four people with cargo, you can get one with a towing hook.
The one thing it’s not great at in my experience is transporting babies around. There’s just not quite enough space for the car seat, stroller, two parents and assorted diapers and stuff. We can make it work, but it’s quite uncomfortable.
VW is good at making cars, but bad at software. They’ve had to delay the introduction of new models (Golf, ID.3) because of software issues. Rivian has sort of the opposite problem: their production lines sit still often because of problems in the supply chain.
Volkswagen has the expertise to solve Rivian’s production and supplier problems, and the cash they will need to survive and develop some cheaper models (the EV market is stagnating right now for a lack of budget options, and Rivian only sells trucks and SUVs). And they’re hoping Rivian software engineers can help them fix their software woes.