Agreed, it’s tooting his own cohort’s horn without acknowledging he is, inf act, susceptible to marketing. The actual topic at hand is marketing for software tools to software devs. Of course hand-waving marketing doesn’t work, it’s a technical field with technical products. The marketing he’s blasting is emotion-based marketing. Guess what, there’s plenty of other emotional decisions that will be affected by marketing in his life. Vacation destinations, artistic exhibitions, restaraunts, games, whatever. This article screams like it’s from someone who loudly proclaims marketing is dumb because they weren’t swayed to by women’s deodorant because of a YouTube ad.
You are not immune to marketing.


Never underestimate the willingness of a corporation to create pre-destined garbage to save money. Literally whatever the cheapest option is. Ford produced the US gen 1 Transit Connect van in Turkey. To avoid the “chicken tax” that applies to light trucks (see: original subaru baja with pickup bed seats), they shipped it with a shitty 2nd row seat and cargo doors with windows. It was classed as a passenger vehicle. Upon receipt, Ford swapped the doors for solid as needed and discarded the 2nd row.
Making garbage was cheaper than the tax. Without additional regulation, have no doubt these companies will try to make an assembly line that feeds right into a landfill.