They call it “dark traffic” - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

  • killeronthecorner@lemmy.world
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    1 year ago

    The use of the term “Dark traffic” here is to paint the use of ad-blockers as something nefarious. Don’t use it, fuck these people right in their stupid mouths.

    I propose using the terms “clean traffic”, for ad-blocked website traffic, and “dogshit traffic” for everything else.

    • grueling_spool@sh.itjust.works
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      1 year ago

      Maybe we could turn it around: adblockers are tools that block ads and other kinds of dark traffic such as trackers and malicious scripts.

    • U@piefed.social
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      1 year ago

      Yeah. As if hacking into someone’s mind is their right. Talk about entitlement…

    • NarrativeBear@lemmy.world
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      1 year ago

      The O.G. add blocker.

      1000029610

      The concept is close to the same, how could something like this be seen as “illegal circumvention technology”?

      It just shows us how disconnected the people in these positions can be that are regulating these things.

        • jaybone@lemmy.zip
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          1 year ago

          Unless it’s intellectual property that belongs to the movie industry. Then you better not touch it. Or that’s illegal.

          But if it’s advertisements, then you have to watch it, or that’s illegal.

    • IllNess@infosec.pub
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      1 year ago

      What should be considered illegal circumvention is allowing articles behind a paywall to be included in search results.

    • ramble81@lemmy.zip
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      1 year ago

      And this is exactly why Google did away with Manifest v2 (what uBlock runs on) and why they wanted to introduce their “web integrity” standard. At that point the pages would be signed with ads and in the signature didn’t match the page wouldn’t even be shown.

      They tried to play it off as “ensuring that you truly get the correct copy of the page and no bad hackers have intercepted it” but really it would have 100% forced ads.

      • Almacca@aussie.zone
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        1 year ago

        Then I guess I’m not looking at those pages. No skin off my nose. That said, Firefox with Ublock Origin plus a couple of other ad-blockers seems to be working pretty well for me. Anything with a paywall, I just move on.

  • LOGIC💣@lemmy.world
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    1 year ago

    I used the internet for a long time before ad blockers even existed. Everybody simply ignored ads, instead. But that wasn’t good enough for the advertisers. They weren’t happy unless we were forced to look at the ads. Extraordinarily obtrusive ads. Popup ads. Popunder ads. That’s when people started blocking ads. When you realized that your browser always ended up with 20 extra advertising windows.

    Nobody really cared about blocking ads until advertisers forced us to. They made the internet annoying to use, and sometimes impossible to use.

    Advertisers couldn’t just be happy with people ignoring their ads, so they forced our hands and fucked themselves in the process. Now, we block them by default. I don’t even know any websites that have unobtrusive ads because I never see their ads in the first place.

    Now, they want to go back to the time when we would see their ads but ignore them. Fuck off. We know we can’t even give them that much. If you give them an inch, they’ll take a mile.

    • ragebutt@lemmy.dbzer0.com
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      1 year ago

      the big turning point I remember was a combo of popups and interstitial ads

      Popups we all know and hate as they still exist and are disgusting. They were obviously gross and ate up ram and stole focus and shit

      But the interstitial ads were also gross. You’d click a link and then get redirected to an ad for 10 seconds and then redirected to content. Or a forum where the first reply was replaced with an ad that was formatted to look like a post

      Like adblocking was a niche thing prior to the advertising industry being absolute scumbags. The original idea that allowing advertising to support free services like forums and such wasn’t horrible, put a banner ad up, maybe a referral link, etc. but that was never enough for the insidious ad industry. Like every other domain they’ve touched (television, news, nature, stores, cities, clothing, games, sports, literally everything a human being interacts with).

      The hardline people that blocked banner ads way back when and loudly complained allowing advertising in any capacity on the internet would ruin everything were correct. We all groaned because no one wanted to donate to cover the hosting bills (which often turned out to be grossly inflated on larger sites by greedy site operators looking to make bank off their community) but we should have listened

  • UltraGiGaGigantic@lemmy.ml
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    1 year ago

    People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply you’re not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.

    You, however, are forbidden to touch them. Trademarks, intellectual property rights and copyright law mean advertisers can say what they like wherever they like with total impunity.

    Fuck that. Any advert in a public space that gives you no choice whether you see it or not is yours. It’s yours to take, re-arrange and re-use. You can do whatever you like with it. Asking for permission is like asking to keep a rock someone just threw at your head.

    You owe the companies nothing. Less than nothing, you especially don’t owe them any courtesy. They owe you. They have re-arranged the world to put themselves in front of you. They never asked for your permission, don’t even start asking for theirs.

    – Banksy

  • besselj@lemmy.ca
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    1 year ago

    Raw-dogging the internet without an adblocker is about as irresponsible as not using contraception

    • paulcdb@lemmy.world
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      1 year ago

      [rant] The Internet is not FREE. Its just free at the point of use!

      Just like ad funded websites aren’t free to use, they are also just free at the point of use!

      People seem to forget where the all this ‘ad money’ comes from. It’s not growing on magic money trees, it’s coming from every product you buy and it’ll be interesting to see how much products have gone up against the sheer amount of ads that are shovelled everywhere now.

      The reason the internet used to be great was because people shared information with no expectation of monetary gain. Just the love of what they knew and the joy of sharing information.

      So the sooner everyone realises you’re all paying for the ads on every product/service to be shown already, and blocking them actually saves you money because the more ads that are shown, the more websites get paid, the more ad/tracking companies charge companies and yes, the more expensive you’re product and services get! [/rant]

      • johncandy1812@lemmy.ca
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        1 year ago

        I don’t mean free from operating costs. I mean free for the person using it to experience it how they choose.